Marty Nemko on the dreaded resume 02/23/2011
Interesting point of view - not sure about the video resume, but the rest is sound advice. What do you think? Add Comment How to be a Better Employee in 2011 01/25/2011
The New LinkedIn? 12/06/2010
With an impressive list of press credentials and talent, the folks at BranchOut.com may be on to something. TechCrunch says: "BranchOut, a new Facebook application makes career networking a snap. The application unlocks massive amounts of career data about my friends and friends of friends that was just impossible to get to before." We're giving it a try and so far, we like it. It imports LinkedIn profiles, and took exactly 2 minutes to log-in through Facebook and get a profile set up. Have you tried it? Comment here and let us know your experience, and connect with us! Here's a video to get you started. Inspiration during the Holiday Season 12/02/2010
Need some motivation during this time of year? I hope this gets you started. The video is from the folks at Inspirationz Inc. They set out to create the world's most inspiring and best motivational video to celebrate the launch of their revolutionary motivational wall art catalog. They wanted to provide viewers with an experience they can call upon whenever you need a spiritual boost; something that to plug into to fuel and refuel a passion for life. The result is this video, which they have named: 'IGNITE YOUR SOUL'. With masterpieces from some of the world's greatest sculptors and painters, and prose from some of the world's greatest prophets, poets and sages who have ever lived, combined with an epic soundtrack by Rob Dougan, they hope their aim has been achieved ... but ... they leave it up to you, the viewer, to be the judge. Inspirationz Inc. invites YOU to be the one to inspire by sharing the video with others. The CEO Says: Don’t Name Your Resume, “resume” & Nine Other Head-Smacking Tips for Job Seekers 11/24/2010
Well, we've said these very same things, so it's great to hear it from the CEO of a company that's hiring. If you're not familiar with ERP SoftwareAdvice, they help buyers find the right software for their business. Like the big consulting firms, they research the market identifying the best solutions for each buyer. Unlike those firms, their advice is available to everyone, for free. In the last year, their website helped 15,206 organizations find the right software. Check them out and enjoy the POV of Don Fornes, CEO. ![]() SoftwareAdvice.com CEO Don Fornes Don’t Name Your Resume, “resume” & Nine Other Head-Smacking Tips for Job Seekers At Software Advice, we’re hiring like mad, or at least trying to. You might think a growing company with interesting jobs, great pay, top-notch benefits and a cool office would find hiring to be a breeze in a recession like this. Nope. We want A players on our team - we have 19 so far. However, we typically sort through about 150 candidates for each hire we make. Only about twelve of those 150 candidates get to a first-round phone interview. Why so few? It’s not worth our time to interview any more than that. The incremental effort of interviewing more than twelve out of 150 candidates produces a very low marginal yield of qualified hires. There may be a superstar hidden in the other 138, but it’s not worth our time to dig too deep to find her. Yes, we look at each application, but we do so with an eye for why we should reject the candidate, not why we should hire them. That quickly gets us to roughly a dozen interviewees, and then we switch our mindset to start thinking about who we want to hire. With that as context, I want to share some of the screens I use to whittle down 150 applications to twelve interviews. I’m not talking about the usual hiring criteria; yes, we absolutely look at experience, achievements, academic credentials, etc. That’s all core and critical. Instead, I’m going to talk about the head-smacking, silly things people do that make me click “reject” in our applicant tracking system (ATS). One more bit of context: our typical hiring profile is a recent college grad, zero to five years out, looking for a sales or marketing job. Keep that in mind. Here goes: 1. Don’t name your resume, “resume.” About a third of applicants name their resume document, “resume.doc.” “Resume” may make sense on your computer, where you know it’s your resume. However, on my computer, it’s one of many, many resumes with the same name. I used to rename them, but then I noticed the strong correlation between unqualified candidates and the “resume” file name. Now I reject them if I don’t see something really good within ten seconds. By using such a generic file name, the applicant misses a great opportunity to brand themselves (e.g. “John Doe - Quota Crusher”). If you’re qualified enough to sell or market for us, you won’t miss the opportunity to at least use your name in the file name. 2. don’t use all lowercase. i’m not sure where this trend originated. is it some text messaging thing? it’s so easy to capitalize properly on a keyboard. how much time is this really saving you? to me, it screams out, “hi. i’m lazy. my pinkies are really heavy and I’d rather not move them to shift. when i start working for you, i’ll look for other ways to be lazy. i’ll also rebel against authority figures like you, just like i’m rebelling against the english teachers that dedicated their lives to helping me become literate.” seriously though, this bad habit buys you next to nothing and is bound to offend countless detailed-oriented hiring managers. 3. Don’t write like a robot. I’ve noticed a funny phenomenon with many grads that are entering “the real world.” While their speech is still littered with “ums,” “likes” and “you knows,” their writing is exceedingly formal, long-winded and boring. The people that are reviewing your application were young once too. They may still be young. Most of them have a sense of humor. They get bored. Please, don’t make them parse dense cover letters and resumes that read like some robot ate a thesaurus and puked. Just use concise, well-written prose. Keep sentences short. Toss in a joke or two. Show us a little bit of your personality. We’re going to have to work with you more than we see our spouses, so show us that we’ll enjoy it. No robots. 4. Don’t spam hiring managers. It’s easy to tell when a candidate is just applying to any job out there to see if anyone will call for an interview. Unlikely. Hiring managers want to know that you are excited about the position. They know that passion for the role is critical to success. Take the time to understand the company and the open position. Write a cover letter or email that explains your interest in the role and your qualifications. Tweak your resume to match the hiring criteria. On our web application, we ask applicants to answer three questions. Why? Because spammer applicants will just enter simple answers of a few words; applicants that care enter well-written, thoughtful answers. We delete the former immediately. Remember, these jobs are competitive; the only way to compete is to stand out...in a good way. Spam won’t. 5. Don’t expose your licentious personal life. We’ve all read about social media missteps - those unfortunate photos of you passed out drunk, covered in flour (“antiqued” as my co-workers call it), profane words written on your face. Honestly, I understand. If Facebook and camera phones were around when I was in college, I’d still be blushing in embarrassment. Now that you want a career, put that stuff behind you. Start managing your reputation online and off. One of our three application questions asks for the applicant’s proudest achievements. Today some guy answered that he had produced and stared in his own music video. Kinda cool, I thought. That is, until I clicked the link and witnessed the puerile lifestyle of which he remains so proud. Reject. As a rule, I’m not going to pry too deep into your personal life, so don’t jinx yourself by showing us you at your worst. 6. Don’t talk badly about your former employer. If you don’t have anything nice to say, don’t say anything at all. This is especially relevant in the hiring process. When I read negative comments in an application or cover letter, I’m shocked. My problem with this is twofold. First, it typically takes two to tangle. I assume there is a high likelihood that this applicant finds trouble wherever they go. Moreover, talking badly betrays a lack of “political judgment” - a critical skill set for the workplace, whether you like it or not. When I hear a candidate say that their last employer was incompetent, a micro-manager, or unfair, I assume I’m next on their list. The candidate may be right; their former employer may be horrible. I’ll pass on the opportunity to find out. 7. Proofread your resume. It’s unbelievable the number of spelling, grammar and punctuation mistakes I see in resumes. Again, this is a blaring clue telling the hiring manager that you don’t check your work and you don’t pay attention to detail. More than one error and I’m clicking reject. Why so harsh? Because I don’t want to have to double check your work when I hire you. Hiring managers want leverage, not more work. It’s really easy to have someone review your resume. Friends, family, career counselors - all these folks should be willing to give it a quick read. Fresh eyes can catch those typos you’ve glanced over ten times. Take the extra effort and avoid the nearly automatic “reject” reflex that hiring managers have when they spot your errors. 8. Format your resume nicely. Take the time to format your resume nicely. It’s one of those small clues hiring managers look to for an indication of your attention to detail, organization and pride in your work. If you send me a sloppy resume, I’ll reject it knowing that you are likely to do sloppy work if I hire you. There are standard formats out there; use them. Don’t reinvent the wheel. Don’t get creative (unless you are applying for creative jobs in design, advertising, etc.). For sales, marketing, finance, administration, etc., stick to a clean, one-page format like the Wharton School Template. Don’t make us figure out your resume format when we’re busy trying to figure out you. 9. PDF your resume. Not everyone uses the same operating system and word processor that you do. I use a Mac. I don’t have Word - don’t want it. My ATS can’t handle .docx files. A lot of the resumes I see come through horribly garbled. So much for that nice formatting you did (Did you?). PDF, or portable document format, is a simple solution. Anyone with Adobe Reader - most any corporate computer has it installed - can open a PDF file and see exactly what you intended them to see. Most ATSs read PDFs just fine. Most any Mac application can print/export to PDF. If your Windows apps won’t, go download one of the many free PDF creator applications and PDF your resume. It’s so easy. It’s so free. It’s so appreciated. 10. When you get a job, don’t job hop. Finally, here’s one last piece of advice that goes far beyond the job application. When you get a job, try your very best to stay at it for at least two years, preferably more. We understand that the job market is fluid and you are not likely to stay with us long enough to get the gold watch. However, we do want to get a couple years of productivity from you if we’re going to invest in training and mentoring. One of the first things I look for on a resume is some demonstration of tenure. Had three jobs in your first year out of college? Reject. Four jobs in your first five years out? Reject. I’ve got to assume that you were fired repeatedly or you’ve got a bad case of career ADD. Got a good story about all that job hopping? Unfortunately, I can’t afford to take the risk. I know I sound like a grumpy old man. I just can’t help but share this inside scoop on our screening process. I know it might reduce my screening effectiveness if I share my criteria. However, if you read this and fix your application, that tells me you are coachable and you care. Let’s interview. If you are an A player, I hope you’ll get a good laugh out of this. Moreover, I want you to know that there is a company out there working hard to find you. We’ll hire you. We’ll appreciate you. We’ll reward you handsomely. Please apply! Just take your time on the application. Don Fornes is the CEO of ERP Software Advice, an online resource that reviews HR and ERP software. This article was originally featured at: Don’t Name Your Resume, “resume” & Nine Other Head-Smacking Tips for Job Seekers and is reprinted here by permission of the author.. Resume "typo" Leads to "B-Word" Exchange 11/19/2010
We have to admit, this "exchange" floored us. There seems to have been a lack of professionalism of both parties here, but we're interested in your take? Web Designers vs Web Developers 11/11/2010
Web Designers vs Web Developers is brought to you by Wix.com Dave Mason, Golf, and Help for Veterans 09/08/2010
Two veterans’ nonprofit organizations that use unique means of helping injured service members are partnering to bring a golf tournament to Fort Belvoir, Virginia, October 7, 2010. Work Vessels for Veterans (WVFV) and the Center for American Military Music Opportunities (C*A*M*M*O) are sponsoring the first annual Dave Mason’s “FEELIN' ALRIGHT’ Golf Classic at the Fort Belvoir Golf Club. The 18-hole shotgun start tournament will begin at noon. Fees for the tournament start at $200, a portion of which can be claimed as a charitable donation. The tournament will be limited to 144 players in a “Best Ball” format, with spots reserved for dignitaries and service members from Walter Reed and surrounding Military Hospitals. We expect the foursomes to fill up quickly. The tournament will be followed by an evening soiree at the Carlyle Club -411 John Carlyle Dr. Alexandria, VA with entertainment by legendary guitarist and Rock ‘N Roll Hall of Famer Dave Mason, founding member of the band Traffic. Tickets for this event start at $50. More information: www.cammomusic.org, www.workvesselsforveterans.org Fort Belvoir Golf Club 8450 Beulah St Fort Belvoir, VA 22060 Signup to play on our event website located at http://www.tournevents.com/DaveMason 2 Critical Things your Resume Won't Do 08/30/2010
![]() Are you sleeping through your Job Search? Over the past year, we’ve worked with a number of clients who, to their surprise and dismay, are experiencing hyper-extended (12 months or more) unemployment. Stated one new client: “I just assumed I’d land a new job in 4 or 5 months. I was sending hundreds of resumes and no one was calling. I’m working part-time at a grocery store in the evenings now, and never expected to be in this position. It’s been 14 months.” While we spotted some fundamental issues with the resume that have helped our client start to see activity, the resume is but one branch of the entire personal marketing campaign of job search. We’ve outlined the 2 key misconceptions of what a resume does below. 2 Things Your Resume Won’t Do 1: Get you a job. A resume gets you an appointment with someone to discuss a job. We have never heard of anyone who received a call from a valid employer saying,” We saw your resume, you start tomorrow.” Think of your resume as a shortened marketing brochure, or expanded calling card. Outline your skills, your history of practical and quantifiable application of those skills, pertinent information that defines your abilities and cultural fit, key achievements, publications, patents – work-related value added information - and that’s it. This is not to say that the resume is not a highly personalized document; it allows you to manage the interview and articulate more effectively by pointing to those topics on which you are an expert, however, the key here is “interview more effectively.” The resume gets you an interview, not a job. 2: Make up for a poorly written cover letter or lack of employer research Excerpt from an interview with Senor Recruiter Paula Goodman of Columbia University (from SixFigureStart) “…Cover letters are important here. They need not be long, but they need to be specifically tailored to the job.” No matter how well-prepared your resume, a generic, “Dear Sir or Madam” cover letter just doesn’t cut it. If you are mass emailing generic cover letters and resumes, stop it. It doesn't work. If you are responding only to Job Boards, and while job posting boards are a good part of your overall campaign, this approach should be only a part of your search strategy, and you must still customize your introductory letter and resume to the position. 87% of new positions are found through a combination of deep research and networking; this is “active” job search as opposed to “passive”. A passive approach is when you put your information out there and hope for a call - it's a deceptive time-eater, and there is little ROI in passive approaches to search. If you focus on very specific companies where you know you are a fit, and watch those companies for career creation events - recent employees who have left, top management changes, new product releases, new facility or leased space transactions, new funding, new contracts, etc.- and then approach with a highly customized letter and resume defining your skills, accomplishments, value proposition and cultural fit, you will not be competing against 500 other people. You may not be competing with anyone at all. If you don't have access to a research database, start with LinkedIn Company information, Yahoo Finance and Google. Dig deep - don't just read the company's website. Study their competitors and approach them too. At RescueResumes.com, we do offer an affordable subscription research service, but these types of full research/CRM databases may not fit in everyone's budget, so if your budget is tight, use the free services and dig. Research the people, participate in a positive and professional way in the groups (face-to-face if possible and web-based) they participate in. Follow them on LinkedIn, Twitter & Facebook, and read what they are reading, understand their pain points and need. Demonstrate your expertise, and watch for an event that signals new opportunities. Then make your case to the most senior level person you can in your functional area with a highly customized cover letter and resume. While doing the above, certainly keep an eye on job boards, and keep in mind that there is often enough information posted for you to take the next step and not only highly customize your response, but do more thorough research on the target as well. Please don't hesitate to ask if you have a question here in the comments section, or want us to write a blog article on a specific question - we love to provide helpful information. Invite us to connect on Twitter, LinkedIn and Facebook too. |
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